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Water Babies named Franchisor of the Year finalist in bfa awards

Published: 15 April 2016

Water Babies


Award season is back in full swing with Water Babies, the UK’s leading baby and toddler swim school, set to make a splash in the franchise industry. This year, for the British Franchise Association awards, Water Babies has been named a finalist in the Franchisor of the Year category. One of the most coveted awards at the ceremony, the Franchisor of the Year award celebrates the franchise that presented the most passion and commitment to ethical franchising alongside the provision of exceptional support for franchisees. 
Water babies is the largest baby and toddler swim school in the world, with 55 successful UK franchises, plus international franchises running in Ireland, Canada, New Zealand, The Netherlands, as well as China due to launch in July 2016. 
Running since 1977, the bfa was established to set and maintain the highest standards in the industry, assessing franchising companies against strict and extensive criteria to qualify for membership.
Steve Franks, managing director of Water Babies, says: “We are thrilled to be named as a finalist for the bfa’s Franchisor of the Year award, as it’s the most sought after title in the franchising world and reaching this stage is recognition in itself. The competition is tough, but we’re very proud of everything we’ve achieved at Water babies and I can say hand-on-heart that the support that we provide to our team of franchisees is truly exceptional. We’re very much looking forward to the awards evening and hope that 2016 will be our year.”

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