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Sim Trava seeks new apprentices

Published: 29 July 2016

Sim Trava


Altrincham-based franchise business Sim Trava is on the lookout for new apprentices.
The company, which owns and runs 25 Costa Coffee stores across the north of England, as well as two fast food Pita Pit outlets, is launching the new apprenticeship programme through the Sim Trava Academy, its new learning and development arm.
The £10.1million business, run by husband-and-wife team Simon and Tracy Vardy, has heavily invested in the academy, appointing a full-time academy manager to propel the training division forwards. It has also acquired an additional 1,500 sq ft of office space at its headquarters.
Applications for the programme, which includes an NVQ in customer service and team leading, can be submitted online via the Sim Trava website. Candidates will then be invited to attend the assessment days on Thursday 18 and Tuesday 30 August in Altrincham.
There are up to 10 spaces available on the programme, with the first intake of new apprentices set to begin in September. Sim Trava plans to take on 18 apprentices in total this year, growing to 25 each year from 2017 onwards.
Each apprentice will be offered a competitive wage, four weeks’ paid holiday, as well as full-time contracts and individual learning and development plans.
Tracy Vardy, director at Sim Trava, said: “We are really excited to welcome fresh new talent into our business, as investing in our people is of the utmost importance to us. We strive to only employ ambitious local people with the right characteristics and attributes that fit in well with the values and culture of our family-run business.
“It’s also great to be offering local young people an alternative to the traditional university route, which isn’t for everyone. Paving out a career path for those who learn better by doing, we’re looking forward to the coming weeks and getting to meet fresh new faces in the local area. 
“We’re on the lookout for the next generation of Sim Trava baristas and store managers to start with our fast-growing business in September.”

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