Razzamataz joins the bfa
Published: 05 May 2017
Razzamataz Theatre Schools celebrates after being accredited by the British Franchise Association (bfa).
“We have been operating as a part-time theatre school business since 2000 and during this time we have built up a strong and robust operating system,” says managing director and founder Denise Hutton-Gosney.
“Becoming a member of the bfa gives us another seal of approval and will give people looking to invest in our franchise even more confidence and assurance.”
The Dragons’ Den-backed performing arts company, which has offered a franchise model for the past 11 years, currently has nearly 50 schools across the UK and has had successful partnerships with brands including First Choice, Barbie and Universal Pictures.
Denise adds: “This is shaping up to be another hugely exciting year for us. Together with Eurocamp, we are launching a dance competition that will be judged by Diversity, who won Britain’s Got Talent in 2009, with street dancer Lizzie Gough.
“We are also delighted to announce that we have been given the exclusive opportunity to hold a workshop with Ashley Banjo from Diversity following on from our advertisements being shown at the Diversity arena tours.”
Chloe Lee, 23-year-old principal at Razzamataz Chester, adds: “Being part of a franchise has the advantage of people already knowing the name and the brand.
“Wherever I go and I mention Razzamataz, generally people have at least heard of it. If I were to set up a small business on my own, the public wouldn't know the brand and probably wouldn't have the same level of loyalty and trust in the company as they do with a well-known brand like Razzamataz.”
