Millie’s Cookies reveals franchising plans
Published: 27 July 2018
Retail bakery Millie's Cookies has launched its franchise model and is looking for someone to enter into a franchise agreement to expand the brand.
Having opened its first store in 1985, Millie's – named after the creator's grandmother – is the most well-known cookie brand in the UK, with over 30 years' experience delivering treats to cookie lovers across the country.
Millie's Cookies continues to experience growth and, according to a recent report, this market is set to grow by six per cent over the next three years. The operational platforms have been developed to deliver an exceptional product and high profit margins, and are easily replicable; they are also versatile enough to be implemented in various store formats.
The Millie's Cookies franchise infrastructure has been built to enable the right partners to continue the brand's success with operational ease.
Millie's is part of a global blue-chip organisation with high levels of expertise in a number of different fields.
Franchisees can expect to receive direct store support within the following areas:
- Staff training
- Operations
- Marketing
- Store construction
- New product development
- Customer relationship management
- Supply chain
The brand is currently looking for an experienced food and retail operator to enter into an area development franchise agreement and will work with you to establish multiple units across your chosen geography.
With stores across the globe, you will have access to a team of highly trained people to help and support you. Full store training will take place in a Millie's Cookies unit; online training and support system can be accessed via a head office portal to make sure you are kept informed and up to date on all product and brand development.
Millie’s Cookies is owned by SSP (Select Service Partner) operating in over 30 countries, with offices in 19 countries. SSP has over 2,500 outlets and an international portfolio of over 450 international, national and local brands and concepts, including Ritazza and Upper Crust.
